VICON MOTION CAPTURE ADOPTED AT ACTIVISION

Use of VICON MX Helps Team More Than Double Productivity on Game Titles Such as Call of Duty ® 3

Los Angeles, CA (November 16, 2006) – VICON, developer of Academy Award®-winning motion capture systems and a division of OMG plc, Oxford Metrics Group, announced today the sale and installation of a 48-camera VICON MX motion capture system to Activision. The system is providing Activision, its developers and co-developers with dedicated in-house motion capture capabilities. It has already been used to complete major Activision titles including Call of Duty ® 3 , with the Activision team more than doubling its capacity for producing character animations for cinematics and game play.

“In evaluating motion capture solutions and manufacturers, it was clear that VICON was making the big push,” said Matt Karnes, Director of Motion Capture, Activision. “I like the focus of VICON; I like its hardware, its software and its people. I like the fact that they are production minded and have product development paired up with real-world production. The way data is captured with the VICON MX cameras is flawless. In the five months since we’ve had the VICON system, a team of two of us produced over 20,000 character animations – more than I’ve ever done in a year!”

The VICON MX system allows Activision to record multiple performers in large capture volumes with a high degree of reliability and detail. Call of Duty ® 3 , Activision’s first title out of the gate with VICON, saw the company completing full-body and detailed hand capture simultaneously on up to eight performers, with complex character interactions, elaborate props and even simulated water.

“VICON MX definitely gives us the capability to allow the directors and prop guys free reign to capture extremely complex scenes,” Karnes added. “On Call of Duty ® 3 , we were able to deliver more than twice as many character seconds as was planned for, which helped the producers add a lot more to the game.”

Karnes says Activision’s fast and efficient workflow is furthered by use of VICON iQ and House of Moves Diva software. Both applications are used for superior data handling at the “back end.”

“VICON has been providing motion capture solutions for games for more than a decade,” said Robin Pengelly, Business Development Manager, VICON. “In that time, the requirements of the developers and platforms have grown exponentially. With the accelerated performance and 4MegaPixel accuracy of our cameras and software pipeline we make it our goal to be wherever pace-setters such as Activision want or need the technology to go.”

Activision joins dozens of leading games companies around the world that are producing titles with VICON MX. Call of Duty ® 3 is scheduled for release this fall for the Xbox 360 and Xbox, PlayStation 2 and 3 and the upcoming Wii from Nintendo. Additional Activision releases completed using VICON MX include World Series Poker ® and Pimp My Ride ®.

Activision, Inc. is a leading international publisher of interactive entertainment software products. The company maintains a diverse portfolio of products that span a wide range of categories and target markets and can be used on a variety of game hardware platforms and operating systems. The company has created, licensed and acquired a group of highly recognizable brands that it markets to a growing variety of consumer demographics. Activision’s products cover the action, adventure, action sports, racing, role-playing, simulation and strategy game categories. www.activision.com

About VICON
Academy Award®-winning VICON is the world’s largest supplier of precision motion tracking systems, serving customers and CG animation applications in film, visual effects, computer games, and broadcast television, as well as engineering and life science industries. VICON operates in four offices worldwide, including its Los Angeles-based Entertainment headquarters, a 26,000 square-foot facility equipped with three performance capture stages for VICON’s service company House of Moves as well as 125 VICON MX40 cameras.

VICON is the largest holding of OMG (Oxford Metrics Group - LSE: OMG), plc., a group of technology companies that produces image understanding solutions for the entertainment, defense, life science and engineering markets. Other holdings include Emmy Award®-winning 2d3 and newly founded Geospatial Vision Ltd.

VICON’s and OMG’s global clients include: life science leaders University of Pennsylvania, the VA Hospitals, Shriners Hospitals for Children, Titleist Golf, National Pitching Association; engineering industry leaders Ford, BMW, Airbus, Lockheed, Pratt-Whitney, NASA, Caterpillar, International Truck, and Toyota; and entertainment companies Sony Pictures Imageworks, Sony Computer Entertainment, Industrial Light and Magic, Sega, Nintendo, UbiSoft, Vivendi, Electronic Arts, Square Enix and many others. For more information about OMG and its subsidiaries, visit www.omg3d.com, www.vicon.com, or www.2d3.com.

####

VICON and VICON MX are trademarks of OMG plc. Academy Award is a trade or servicemark of the Academy of Motion Picture Arts & Sciences. All other trademarks are the property of their respective owners.