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Our 35th anniversary year has been a memorable one.
We launched our new inertial sensor and software suite precisely two years to the day since the acquisition of IMeasureU, and tested the increasing power of our Shōgun platform by capturing and solving 35 people in real time.READ ABOUT BLUE TRIDENT
This year we’ve welcomed new members to the Vicon and IMeasureU team to reinforce and continue to build on our position as the motion capture leader.
Mark Finch moved to the UK from IMeasureU in Auckland to become CTO, applying his development skills to our roadmap.
We’ve also added a new global marketing manager, product manager, support staff, pre-sales staff, plus additions to the development teams and back office.
With all these fresh faces, many of whom you may have already met and worked with, we’re evolving rapidly to ensure that we keep our flexibility to react quickly to customer needs and market demands.READ THE 35TH STANDARD
Hand-in-hand with the new hires, we’ve undertaken a strategic project to refresh our brand – both in terms of look and feel, and our web presence.
Following a wide-ranging brand perception audit, we’ve spotlighted Vicon’s strengths as seen by both our customers and staff. Our intent has always been to retain our heritage and history, while modernizing our brand and refining our core values to match.
Hopefully you’ll agree we’ve achieved this when you explore our new website. We’ve completely overhauled vicon.com to match the new visuals of our business and to deliver an easier, quicker journey to visitors, with more tailored content.
All of these developments add up to a whole that’s greater than the sum of its parts.
We’re heralding in a new era of a more dynamic and focused Vicon.
A Vicon that’s committed to its people – internally and externally – and that clearly demonstrates the aspirational, yet approachable personality behind the brand.
It’s safe to say it has been a busy year.
Now, as we move into a new fiscal year, we’re keenly anticipating an equally eventful one.
Keep checking back on our website to hear how we’re fulfilling our promise to improve the potential for analyzing human movement, as well as the lives of our customers and staff.
Imogen Moorhouse, CEO.
GET IN TOUCH
Vicon are here to support you on your Motion Capture journey. We’re happy to provide more information, answer questions and help you find the solution you need. Get in touch with our experts today.