The two companies are raising the bar for the future of motion capture in VFX and virtual production with a focus on enabling the next generation of creative leaders
OXFORD – September 25, 2024 – Vicon, a pioneer in motion capture technologies, and Lux Machina, a consultancy focused on complex, large scale live shows, film production and installations, today announced they have outfitted NYU’s Tisch School of the Arts’ brand new Martin Scorsese Virtual Production Center with next generation motion capture and virtual production technology.
The school is offering a new 36-credit Master of Professional Studies degree in Virtual Production for which students will learn at the Martin Scorsese Center for Virtual Production. The fall 2025 application is now open. The 45,586 square foot facility lives on the top floor of Building 8 at Industry City, a 35-acre innovation campus on the Brooklyn waterfront. The Center features two double-height, column-free stages, two television studios, state-of-the-art broadcast and control rooms, dressing/make-up rooms, a lounge and bistro, scene workshops, offices, post production labs, finishing suites, and training spaces.
The Center has been outfitted with Vicon’s Shōgun entertainment market software and 40 Vicon cameras, which deliver superior resolution, speed and performance. The combination of the two provides the Center with a state-of-the-art motion capture system for virtual production.
“This project is a natural fit for both Vicon and Lux Machina given our focus on education and empowering the next generation of digital creatives,” said David ‘Ed’ Edwards, Vicon’s VFX Product Manager. “Vicon software and cameras are installed in dozens of universities across the globe for applications spanning virtual production, to sport and exercise medicine, to engineering and robotics research. We’re thrilled to play a part in outfitting NYU’s world-class Virtual Production Center, which will open the door for tremendous innovation in the field.”
Vicon counts the best effects houses in the entertainment world among its users with Lux Machina Consulting being a standout and long-term partner, thanks to its work pioneering virtual production on The Mandalorian and more recent high-profile projects including House of the Dragon, Barbie and Masters of the Air. Vicon and Lux Machina have for years worked in close partnership on large scale productions and installations spanning the education, engineering, life sciences and entertainment sectors.
“We love to see the innovation Vicon is pioneering in markerless as motion capture continues to evolve,” said India Vadher-Lowe, Lux Machina’s Head of Motion Capture. “The ability to mix and match workflows will help us bring to life experiences for customers that were previously limited to the motion capture studio. There’s a whole new world of possibilities that we’ll soon be able to experience, and we look forward to putting that within reach in the near future.”
To learn more, visit www.vicon.com and www.luxmc.com.
About Vicon
Established in 1984, Vicon is an award-winning, leading provider of tailored motion capture systems for the life sciences, media and entertainment, location-based virtual reality, and engineering industries.
Vicon’s pioneering motion capture technologies push the traditional definition of the term and enable the capture and analysis of all kinds of motion, whatever the modality: optical, inertial, VR, and beyond.
Vicon is currently working with a large range of global clients in the entertainment industry, including Dreamworks, Byte Dance, Electronic Arts (EA), EPIC Games, Industrial Light and Magic (ILM), Lux Machina, Pearl Abyss, Sony, Square Enix, Ubisoft Warner Bros and many more.
Vicon is a subsidiary of Oxford Metrics (LSE:OMG), the smart sensing and software company servicing life sciences, entertainment, engineering and smart manufacturing markets.
About Lux Machina and NEP
Lux Machina Consulting is a division of NEP Live Events at NEP Group.
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